I'm running out of things to write about

Yesterday, I worked on a project and finished it. It felt like clockwork. I finished one this morning and one more, just before I started writing this email.

Everything is looking like clockwork—again.

Remember when you felt a rush of energy and you made ten thousand plans for your schedule. You were smashing your productivity goals and tasks felt like hobbies to you. You were literally gliding through the day. Then you told yourself, "this is how it's always gonna be".

Yep! I told myself so. I was wrong—blatantly wrong.

I think I've had too many lows than I can count this month alone. I could blame it on a lot of things. My diet, for example, has consisted mainly of junk—sad, right? My sleep pattern has taken a nosedive. Don't ask me what it is. I'm distracted now more than ever.

"Sorry" has become my go-to word with a number of clients. It's stressing.

You want to know how bad it is? I've spent far less time on Twitter. I've tweeted only less than one-tenth of my usual tweet count.

It's quite a mess, really.

I paid for a newsletter subscription 2 weeks ago. He's sent two emails now and I've read none. It got me thinking about you guys. Apparently, interest doesn't mean engagement. I guess that's why I have so many bookmarks left unread on Twitter.

I missed a call from my cinematographer. I still haven't sent him the brief. It's been what? 3 weeks now? Crazy! And very interesting how I have now become the client I hate to have. It gives me an interesting insight however.

Something interesting happened, however. I did logo options for the first time in ... errr ... 3 years. I actually sent over nine different sketch options and had a conversation with the client on which direction was best for both of us.

Why? I don't know, maybe I've evolved or maybe I've gotten more pragmatic. One thing is for sure, no one size fits all. Apparently, I could love the project and still not be able to fit it into my preferred process.

In fact, this particular client didn't ask for options. I suggested it.

I am working double hard to reduce all my freelance load to zero in 2 months—maybe not zero, say two. For context, I have six.

I decided to put a hold on God—Future X for all of August. It's not only the rain that's going on a break. However, there'll be quite a number of virtual events that'll happen. You should keep an eye out on social media (Instagram & Twitter alike).

What else have I not shared?

Errr ... I guess that is all. Ah yes ... Netflix—my new Twitter.

If you're looking what to watch, you should check out "Madam Secretary" and "Designated Survivor" if you're a Brand/PR Communications junkie.

I find all and any Anime to be an interesting source of inspiration for Content Creation. I'd easily suggest "Akame ga Kill", "Naruto", "Bleach", "Fairy Tail", "Jujutsu Kaisen", "Kuroko Basketball". I find Anime particularly intriguing for three things.

First, the creators have hacked how to keep your attention. Every Anime has multiple peak points in each episode, ending with a "..." kind of scene that keeps you pressing "next episode".

Second, Anime was not made to look real. You know this, and you still won't care. The almost dead, demon possession, insane speed, stupid scene sequence and every reason that makes Anime shit and the exact same reason you stay to watch. They allow you live in a world that's not yours.

I also find "Sword Art Online" an interesting watch.

Finally, the names they create. If you've ever had to name a brand before, you'd know how heart-wrenching it can be. But, oh my God, Anime has it on lockdown. Escanor, Meliodas, Uzumaki, Bankai, etc. They understand "stress" and use it to amplify the moment. BAN-KAI for example, brilliant!

If you're a Graphic Designer, I've come to view Korean Movies as some of the best sources of inspiration with their setup. I don't care for the story, but whenever I see a Korean movie, I find myself taking screenshots.

If you're a researcher, "Criminal Minds" and "Sherlock" are a definite must watch.

If you're from Bells, this is the first time you'll get this. Everyone says hi, I believe.

Bye everyone.

Write you soon—tomorrow.

Ciao.

Thanks for reading! If you're not sure how you joined this newsletter, you signed up for an event I spoke at or bought one of my products or signed up on my website.